It is important to recognize that, overall, the industry has an effectiveness problem. The escalation in threat activity and the talents shortage in the industry has created a situation where, despite lots of products and cybersecurity spend, we aren’t getting better protection. To put a finer point on it, there are over 3,000 vendors selling products in the industry. The total spend last year was $120B+ and even with all of that there we almost 4,000 breaches — a 96% increase over the previous year. The key takeaway from these breaches is that they are NOT product failures. They are operational failures. To prevent these kinds of breaches from happening again in the future, we believe, the industry needs to adopt a new approach – an operational approach – to cybersecurity.