Abstract: The proliferation of networked devices is bringing tremendous opportunity to business and consumers alike. But with that opportunity comes the growing likelihood of cyber-attacks putting customer data, intellectual property, brand and revenue in jeopardy. Many organizations are struggling with where to start with securing their enterprise — so they some don’t, or worse yet, take expensive action that has little impact. Consumers freely share their personal information with businesses, governments, individuals and on social media platforms expecting progressive, personalized services while demanding and deserving privacy and control of their personal information. In this session, you will learn how to put security and privacy into the context of your operations – despite their natural tensions – and integrate them into an effective data protection program focused on trust, transparency and accountability. Using Cisco as a case study, we’ll explore the essential elements of an effective data protection program and some tips for getting your program up and running quickly.