The practice of serving 'non-sensitive' or static websites over HTTPS has long been viewed as unnecessary, useless, costly, and a waste of resources. However, these once-plausible criticisms have all been challenged and are slowly dropping away. There are now compelling reasons to fully embrace HTTPS as the default transfer method for all web traffic. This presentation will introduce the website SecureUtah.org as an informational starting point for promoting the adoption and spread of HTTPS-as-default within the state of Utah.