With hundreds of thousands of new malicious software applications being rolled out daily, it has become extremely difficult to protect all potential threat vectors. This increases the need to safeguard data and machines against both inadvertent end user behavior and unauthorized infiltration. Unfortunately, traditional security practices do not offer the capabilities to do this. There is a need of a layered approach to security that proactively blocks malware before it executes on the endpoint. Plus you need to be able to quickly react to malware when it does reach the endpoint. Endpoint application control allows you to enhance your defenses against malware and targeted attacks by preventing unwanted or vulnerable applications from executing on your corporate endpoints with a combination of flexible easily managed policies, whitelisting and blacklisting capabilities, as well as a global cloud-powered application database. An effective solution should significantly reduce your endpoint attack exposure. To support a layered approach to security, Endpoint Application Control should integrate with a Complete User Protection solution to deliver multiple layers of interconnected threat and information protection.