AttackingPremera Blue Cross is in a mature, highly regulated industry which limits how quickly new ideas can be brought to market. Further, healthcare is going through a major transformation within a highly uncertain business environment. So how do you strike the right balance between operational excellence and innovation to stay competitive in a changing marketplace? Kirsten Simonitsch helped transform the company’s technology culture by encouraging new ways of thinking to solve problems more creatively, and growing the organization’s ability to take risks. Deciding to be innovative did not come easy or without challenges, but it has become the biggest pivotal point at Premera Blue Cross. Join this session to hear how Simonitsch impacted the customer experience, employee engagement and speed-to-market.