My presentation will demonstrate what tools Aviva utilising to identify websites that are being used maliciously in a fraudulent manner against members of the public and our customers or infringing our brand in an unapproved manner to enhance their reputation. I will demonstrate the options we have to take action against such sites and how we have transformed from a team who react to reports from public to a team that now take proactive actions to disable sites before they have had opportunity to defraud members of the public.